Ad-Carbon profile

1news.co.nz

C

Heavier than 72% of the sites we’ve measured

782 KB
Ad & tracking data
8%
Share of the page
49
Ad / tracker requests
3.5 kg
CO2 / 1M pageviews

On a homepage load, 1news.co.nz pulls 782 KB of advertising and tracking data — 8% of the page — across 49 ad/tracker requests, from vendors such as Google Ads · DoubleClick, Meta Pixel, Segment. That data costs about 3.5 kg of CO₂ per million pageviews on the EU-average grid (grade C).

Vendors loaded

Google Ads · DoubleClick, Meta Pixel, Segment

Indicative figure from a single cold homepage crawl (latest monthly HTTP Archive dataset), classified by an open third-party-domain map and converted at 0.0165 kWh/GB on the EU-average electricity grid. Directional, not a full site audit.
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