Heavier than 56% of the sites we’ve measured
On a homepage load, amazon.fr pulls 356 KB of advertising and tracking data — 1% of the page — across 31 ad/tracker requests, from vendors such as Pendo, Adobe Dynamic Tag Mgmt, Branch. That data costs about 1.6 kg of CO₂ per million pageviews on the EU-average grid (grade C).
Pendo, Adobe Dynamic Tag Mgmt, Branch