Ad-Carbon profile

amazon.it

C

Heavier than 56% of the sites we’ve measured

356 KB
Ad & tracking data
1%
Share of the page
31
Ad / tracker requests
1.6 kg
CO2 / 1M pageviews

On a homepage load, amazon.it pulls 356 KB of advertising and tracking data — 1% of the page — across 31 ad/tracker requests, from vendors such as Pendo, Adobe Dynamic Tag Mgmt, Branch. That data costs about 1.6 kg of CO₂ per million pageviews on the EU-average grid (grade C).

Vendors loaded

Pendo, Adobe Dynamic Tag Mgmt, Branch

Indicative figure from a single cold homepage crawl (latest monthly HTTP Archive dataset), classified by an open third-party-domain map and converted at 0.0165 kWh/GB on the EU-average electricity grid. Directional, not a full site audit.
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