Ad-Carbon profile

ctvnews.ca

D

Heavier than 82% of the sites we’ve measured

1.3 MB
Ad & tracking data
13%
Share of the page
491
Ad / tracker requests
5.7 kg
CO2 / 1M pageviews

On a homepage load, ctvnews.ca pulls 1.3 MB of advertising and tracking data — 13% of the page — across 491 ad/tracker requests, from vendors such as Permutive, Google Ads · DoubleClick, Magnite. That data costs about 5.7 kg of CO₂ per million pageviews on the EU-average grid (grade D).

Vendors loaded

Permutive, Google Ads · DoubleClick, Magnite

Indicative figure from a single cold homepage crawl (latest monthly HTTP Archive dataset), classified by an open third-party-domain map and converted at 0.0165 kWh/GB on the EU-average electricity grid. Directional, not a full site audit.
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