Ad-Carbon profile

hs.fi

C

Heavier than 77% of the sites we’ve measured

1023 KB
Ad & tracking data
19%
Share of the page
10
Ad / tracker requests
4.5 kg
CO2 / 1M pageviews

On a homepage load, hs.fi pulls 1023 KB of advertising and tracking data — 19% of the page — across 10 ad/tracker requests, from vendors such as Google Ads · DoubleClick, Adobe Dynamic Tag Mgmt. That data costs about 4.5 kg of CO₂ per million pageviews on the EU-average grid (grade C).

Vendors loaded

Google Ads · DoubleClick, Adobe Dynamic Tag Mgmt

Indicative figure from a single cold homepage crawl (latest monthly HTTP Archive dataset), classified by an open third-party-domain map and converted at 0.0165 kWh/GB on the EU-average electricity grid. Directional, not a full site audit.
Check another site