Ad-Carbon profile

novinite.bg

D

Heavier than 79% of the sites we’ve measured

1.1 MB
Ad & tracking data
13%
Share of the page
53
Ad / tracker requests
4.9 kg
CO2 / 1M pageviews

On a homepage load, novinite.bg pulls 1.1 MB of advertising and tracking data — 13% of the page — across 53 ad/tracker requests, from vendors such as Google AdSense, Google Ads · DoubleClick, Meta Pixel, Google Ads. That data costs about 4.9 kg of CO₂ per million pageviews on the EU-average grid (grade D).

Vendors loaded

Google AdSense, Google Ads · DoubleClick, Meta Pixel, Google Ads

Indicative figure from a single cold homepage crawl (latest monthly HTTP Archive dataset), classified by an open third-party-domain map and converted at 0.0165 kWh/GB on the EU-average electricity grid. Directional, not a full site audit.
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