Ad-Carbon profile

target.com

C

Heavier than 75% of the sites we’ve measured

932 KB
Ad & tracking data
7%
Share of the page
86
Ad / tracker requests
4.1 kg
CO2 / 1M pageviews

On a homepage load, target.com pulls 932 KB of advertising and tracking data — 7% of the page — across 86 ad/tracker requests, from vendors such as Google AdSense, Google Ads · DoubleClick, fullstory.com. That data costs about 4.1 kg of CO₂ per million pageviews on the EU-average grid (grade C).

Vendors loaded

Google AdSense, Google Ads · DoubleClick, fullstory.com

Indicative figure from a single cold homepage crawl (latest monthly HTTP Archive dataset), classified by an open third-party-domain map and converted at 0.0165 kWh/GB on the EU-average electricity grid. Directional, not a full site audit.
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