Ad-Carbon profile

tesco.com

D

Heavier than 85% of the sites we’ve measured

1.4 MB
Ad & tracking data
9%
Share of the page
81
Ad / tracker requests
6.3 kg
CO2 / 1M pageviews

On a homepage load, tesco.com pulls 1.4 MB of advertising and tracking data — 9% of the page — across 81 ad/tracker requests, from vendors such as Google AdSense, Google Ads · DoubleClick, Meta Pixel, Hotjar. That data costs about 6.3 kg of CO₂ per million pageviews on the EU-average grid (grade D).

Vendors loaded

Google AdSense, Google Ads · DoubleClick, Meta Pixel, Hotjar

Indicative figure from a single cold homepage crawl (latest monthly HTTP Archive dataset), classified by an open third-party-domain map and converted at 0.0165 kWh/GB on the EU-average electricity grid. Directional, not a full site audit.
Check another site