Ad-Carbon profile

tv2.dk

C

Heavier than 76% of the sites we’ve measured

977 KB
Ad & tracking data
3%
Share of the page
49
Ad / tracker requests
4.3 kg
CO2 / 1M pageviews

On a homepage load, tv2.dk pulls 977 KB of advertising and tracking data — 3% of the page — across 49 ad/tracker requests, from vendors such as Adobe Dynamic Tag Mgmt, Meta Pixel, Hotjar. That data costs about 4.3 kg of CO₂ per million pageviews on the EU-average grid (grade C).

Vendors loaded

Adobe Dynamic Tag Mgmt, Meta Pixel, Hotjar

Indicative figure from a single cold homepage crawl (latest monthly HTTP Archive dataset), classified by an open third-party-domain map and converted at 0.0165 kWh/GB on the EU-average electricity grid. Directional, not a full site audit.
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