AD-CARBON FOOTPRINT · DACH INDEX

moneycontrol.com

Finance
IN
F
Ad-carbon grade
On moneycontrol.com, advertising and tracking add ≈ 73,857 g CO₂ per million pageviews (59,896 g from ad-serving alone) — 14.1× the index average, cleaner than 0% of the sites we measure.
Ad-relevant
73857
g CO₂ / 1M pageviews
Ad-serving only
59896
g CO₂ / 1M pageviews
886
kg CO₂ / year at 1M pageviews per month
0
% cleaner than the DACH index
19
% of the footprint is tracking overhead, not ad-serving

Measured on the live electricity grid from public page-load data — an estimate of a site's ad-tech architecture, not a measured campaign figure. See the methodology →

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