AD-CARBON FOOTPRINT · DACH INDEX
docmorris.de
B
Ad-carbon grade
On docmorris.de, advertising and tracking add ≈ 455 g CO₂ per million pageviews (83 g from ad-serving alone) — 0.1× the index average, cleaner than 72% of the sites we measure.
Ad-relevant
455
g CO₂ / 1M pageviews
Ad-serving only
83
g CO₂ / 1M pageviews
Measured on the live electricity grid from public page-load data — an estimate of a site's ad-tech architecture, not a measured campaign figure. See the methodology →
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